Wholesale Growth Management for Lifestyle Brands
Hollo Collective opens retail accounts, manages buyer relationships, and grows your wholesale revenue — at every stage of your brand's journey. We manage the outreach. You build the brand.
Most lifestyle brands have better product than their wholesale channel reflects. Not because the retailers aren't there — but because consistent outreach, active account management, and the right buyer relationships take a level of focus most brand teams simply don't have. Hollo Collective was built to be that focus. A dedicated wholesale team, working your channel every week, opening the accounts your brand belongs in.
Complimentary. 15 minutes. No pitch — just clarity on your fastest path to new accounts.
Who we serve
01
You've built a brand worth selling and you know wholesale is the next move. You need a partner who knows exactly which doors to knock on, how to price for retail, and how to get buyers to say yes — from day one.
02
You have accounts. You have a Faire profile. But outreach is inconsistent, reorders aren't coming in, and the channel has stalled. We take it over, build the pipeline back up, and make wholesale a revenue engine again.
03
Your brand is ready for the next tier of retail — regional chains, national accounts, premium boutiques. You need a team that has been in these rooms, knows these buyers, and knows how to get your brand in front of the right people.
04
Orders are coming in but the backend is straining — EDI, compliance, reorder management, trade show calendars. We build the infrastructure that lets your wholesale channel scale without breaking.
What we do
Hollo Collective was built on one belief: that every brand — regardless of size or stage — deserves access to the kind of wholesale expertise that used to be reserved for the biggest names in the industry.
We build your prospect list, contact buyers by name, follow up until accounts open, and manage every response — so your brand gets in front of the right retailers consistently, not occasionally.
Your Faire storefront, NuORDER catalog, and RangeMe profile managed and optimized so every buyer who finds you sees a brand that looks the part — professional, polished, and ready to ship.
Opening accounts is only the beginning. We manage every active relationship — reorders, seasonal re-engagement, buyer communication — so your wholesale channel compounds instead of stalling.
Pricing architecture, terms, MOQs, line sheet design, seasonal sell-in planning, EDI readiness, and channel P&L — the operational infrastructure that makes outreach scalable. Built right from day one, or rebuilt from whatever you have now.
The process
We assess your brand's wholesale readiness, identify the fastest path to accounts, and build a curated target list of retailers worth pursuing. You leave with a clear 90-day roadmap and a plan ready to execute from day one.
Platforms configured, materials polished, terms set. We launch your outreach campaigns and open the first accounts — usually within the first 30 days of engagement.
Weekly outreach cadence. Response management. Pipeline tracking in a live dashboard. Monthly reporting on every contact, every account opened, every order generated.
Reorder campaigns, seasonal sell-in, regional chain targeting, national retailer strategy. The channel compounds — and we keep managing it so it keeps growing.
Management programs
All programs include direct outreach, platform management, and commission on accounts opened. No long-term contracts.
Foundation
Starter
$1,250/mo
Most popular
Growth
$2,500/mo
Scale
Director
$3,750/mo
Flexible partnership structure. Brands may transition with a 30-day notice.
À la carte
Available to Brand Partners at any management tier. All add-on services require a separately executed Add-On Services Agreement before any work, attendance, or representation activity begins.
Trade Show Representation
On-site representation at wholesale trade shows, market weeks, and industry events. Pre-show buyer outreach, confirmed meeting calendar build, line sheet prep, and post-show follow-up all included. Travel, lodging, and event registration billed separately at cost.
From $500 /day, per person
Pop-Up Shows & Events
On-site representation at pop-up retail events, showroom activations, in-store events, and branded experiences. Travel and materials billed separately at cost.
From $500 /day, per person
Line Sheet Design
Professional wholesale line sheet design or redesign, formatted for buyer presentation across all active platforms. Seasonal refresh available.
$250 per line sheet
EDI Onboarding & Compliance
Full EDI setup support, vendor compliance coordination, and retailer-specific mapping and testing.
$500
Custom Campaigns & Marketing Assets
Targeted buyer campaigns, custom lookbooks, and paid digital placements — scoped and priced individually per project.
Scoped per project
All add-on services require a separately executed Add-On Services Agreement before any work, attendance, or representation activity begins.
Rates shown are starting rates. Final scope and pricing confirmed in writing prior to engagement.
Commission structure
Commission is earned only on accounts we open through our outreach. Not on your existing wholesale business. The rate is tiered by account type — bigger, more complex accounts carry a lower commission because their value to your brand is already significant.
Commission is never netted against the Monthly Management Fee. These are two entirely separate invoices for two entirely separate things.
· Net wholesale order value
· No cap on commission per order
· 90-day attribution window
· Billed the 15th after your review & approval
New boutique / indie retailer
The foundation of your wholesale channel.
8%
New regional chain
Multi-door accounts with meaningful volume.
6%
New national retailer
Nordstrom, HomeGoods, Whole Foods, and peers.
4%
Reorder — existing account
Returning orders from accounts already in your network.
3%
Faire marketplace (attributed)
Inbound Faire orders from our management & campaigns.
2%
How we report
Live pipeline tracker. Monthly account report.
No black box, ever.
"We went from a handful of accounts to 18 boutique doors in a single season. They handled everything — the outreach, the follow-up, the relationships. We just showed up and sold."
— Founder, Lemon & James
Common questions
Start here
We'll review your current setup, identify the fastest path to new accounts, and tell you exactly what we'd do first. No pitch. No pressure. Genuinely useful — whether you work with us or not.
Or email us directly: hello@hollocollective.com
✓ Always complimentary — no cost, no obligation
✓ 15 minutes via Zoom, no prep required
✓ Written follow-up summary delivered within 24 hours
